About GoodChange

We Built the Platform
We Wished Existed.

GoodChange started with a simple belief: the infrastructure to run a winning campaign shouldn't cost more than the campaign can afford, and it shouldn't be controlled by a party machine. So we built something better.

Our mission

More Than Tech —
A Platform with Purpose.

GoodChange is headquartered in Little Rock, Arkansas, and powered by Level Wins — our payments infrastructure and parent company. We were built by people who have worked campaigns, advised candidates, and watched good people lose races they should have won because their tools let them down.

We believe fundraising infrastructure should empower the candidate — not the platform. That donor data belongs to campaigns, not vendors. That transparent fees and fast payouts aren't premium features — they're the baseline.

GoodChange exists to give left-leaning and nonpartisan campaigns the tools that used to require a full-time tech team and a seven-figure budget. Same day launch. Donor fee coverage. Peer-to-peer tools. Real-time data. All in one place. For every race, at every level — school board to U.S. Senate.

The good in GoodChange? It's You.
$0To sign up
3.75%Standard rate
74%Donors cover the fee
5 minAverage launch time
What we stand for

What We Stand For.

Community

Donors are the movement, not ATMs. Every feature we build centers the relationship between campaigns and the people who power them.

Empowerment

Great tools should not require great budgets. We build for the school board candidate and the Senate race alike.

Transparency

No hidden fees. No tipping prompts. No data sales. Visible fees, clean reporting, and zero surprises.

Efficiency

Campaigns move fast. Our platform moves faster. Same-day setup, fast payouts, and tools that scale without friction.

The team

The People Behind the Platform.

BP
Becky Pittman
Co-Founder · Chief Product & Marketing Officer
EW
Emily Wineland
Co-Founder · Chief Revenue & Operations Officer
AH
Adrian Hinojosa
Lead Engineer
SM
Stevie McCarty
Director of Sales

GoodChange is advised by a team of campaign veterans, financial technology experts, and political strategists — including Kelly Dietrich (CEO, National Democratic Training Committee), Keith Mestrich (Retired President & CEO, Amalgamated Bank), and Jessica DeLoach (Political & Communications Strategist).

About Level Wins

GoodChange is a product of Level Wins, our payment infrastructure and parent company. You may see the Level Wins name during Stripe account setup — that's expected and part of how our payment system works. GoodChange runs on Level Wins infrastructure so every transaction is backed by bank-level security and enterprise-grade compliance.

Press inquiries: press@goodchange.app · For media assets, brand guidelines, and background information, contact our team directly.

What people say

Campaigns That Ran. Candidates That Won.

"

The customer service cannot be beat. I hit my fundraising goals and loved the control I had. Easy, fast, and extremely cost-effective.

JS
Sen. Jamie Scott
State Senator · Arkansas
"

GoodChange makes fundraising accessible to first-time candidates like me. I wouldn't want to use anyone else.

BT
Blake Tierney
Candidate
"

Since GoodChange launched donor fee coverage, 85% of donors select it — so every penny goes directly to the campaign.

GZ
Gracie Ziegler
Political Consultant

Ready to Make GoodChange Happen?

Join the campaigns and organizations using GoodChange to raise more, move faster, and build the movements that win.